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Direct response television (DRTV) advertising that targets Hispanic audiences has proven to be an effective way to reach a growing segment of the U.S. consumer market whose purchasing power is expected to reach $1 trillion by 2010. The Luca Group U.S. Hispanic DRTV expertise can also boost your sales in the emerging U.S. Hispanic market. Our Work 

“The Luca Group has been an essential part of our marketing efforts. As a direct response advertiser, it is necessary for our company to maintain a competitive cost per lead to maximize our advertising dollars. For the past eight years Luis and his team have developed powerful ad copy and placed our advertising dollars in the most effective media outlets. The Luca Group has been a large part of our success building sales and our brands in the Hispanic market.”

Greg Fronek Sr.
Vice President
Freeway Insurance – South Coast Insurance – Solo Insurance 
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For more than 20 years, The Luca Group's guiding principle has been to increase sales and enhance image through effective and integrated media campaigns. Our determination and goals are to dramatically increase our client's sales to reach maximum return on investment.

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Our media campaigns are specifically tailored and executed to deliver immediate measurable results. Return on Investment is measured daily.

The perception of value is enhanced by the quality of the advertising message and the way it is presented and delivered. The best product with the best value.

"Delighted Clients" is our philosophy.

  • Luca Team Effort to reach a common goal
  • Unique Creative Team
  • Dedicated Production Team
  • Efficient Media Team