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Awards

HISPANIC DRTV EXPERTISE


Direct response television (DRTV) advertising that targets Hispanic audiences has proven to be an effective way to reach a growing segment of the U.S. consumer market whose purchasing power is expected to reach $1 trillion by 2010. The Luca Group U.S. Hispanic DRTV expertise can also boost your sales in the emerging U.S. Hispanic market. Our Work 

“The Luca Group has been an essential part of our marketing efforts. As a direct response advertiser, it is necessary for our company to maintain a competitive cost per lead to maximize our advertising dollars. For the past eight years Luis and his team have developed powerful ad copy and placed our advertising dollars in the most effective media outlets. The Luca Group has been a large part of our success building sales and our brands in the Hispanic market.”

Greg Fronek Sr.
Vice President
Freeway Insurance – South Coast Insurance – Solo Insurance Read More 

  • Press Releases

    • 2007 Golden Award for “Eye Patch” Ad
      The Association of Marketing & Communication Professionals announced 2007 Golden Award winners including The Luca Group for their entry titled “Infinity Eye Patch.” The piece captivated judges for its creativity and uniqueness in the ... read more...

  • Important Links

    • MarCom Awards
      MarCom Awards is an international competition for marketing and communication professionals involved in the concept, writing and design of marketing and communication programs and print, visual and audio materials.
    • Association of Marketing and Communication Professionals
      AMCP administers and judges several international competitions for marketing and communication professionals involved in the concept, writing and design of marketing and communication programs and print, visual and audio materials.